Social Media as a PR Function

In a digitally powered business world, companies must have an online presence to reach their audience. Consumers have migrated to a social media landscape, and traditional PR is now supplemented with online media marketing.

In this episode, our hosts are joined by inferno PR account coordinators, Garner Keppen and Lauren Berry. They discuss different social media tools and tactics that can be leveraged for direct results.

5 Quick Tips to Boost Your PR

In our first episode, we discuss the importance of public relations and best practices for owned and earned media. We also provide 5 key considerations that every business and PR professional should take to heart in their PR strategy.